NewJeans Officially Leaves ADOR For “A Very Simple Reason”

K-pop sensation NewJeans has officially parted ways with ADOR, the subsidiary label of HYBE Corporation. The group’s departure was confirmed on March 21, 2023, through a joint statement released by ADOR and NewJeans.

According to the statement, NewJeans opted to leave ADOR due to “a very simple reason” related to the group’s musical direction. The statement emphasized that the group had “grown immensely both as artists and individuals” during their time at ADOR.

ADOR’s CEO, Min Hee-jin, expressed gratitude for the time NewJeans spent under their label. In the joint statement, she said, “We are proud of everything NewJeans has accomplished during their time with us. We wish them all the best in their future endeavors.”

NewJeans’ future plans remain unclear following their departure from ADOR. However, the group’s members have expressed their excitement about continuing their musical journey. In a recent interview, member Minji said, “We are excited to start a new chapter in our career. We believe this will allow us to explore new possibilities and connect with our fans in different ways.”

News of NewJeans’ departure from ADOR has sparked mixed reactions from fans. Many expressed their sadness at the group’s decision, but others expressed support for NewJeans’ growth and the potential for exciting new music in the future.

NewJeans’ departure from ADOR marks the end of a successful chapter in the group’s career. While the group’s future plans are still uncertain, their talent and dedication are undeniable. Fans will eagerly await the next steps in NewJeans’ musical journey.